The retail labeling software is an application suite for preparing images for printing in vector format. The solution consists of several programs, which work in parallel. In general, it enables the design, management, storage, and printing of price tags, labels, and barcodes.
Label printing software maintenance
The retail labeling software is an application suite for preparing images for printing in vector format. The solution consists of several programs, which work in parallel. In general, it enables the design, management, storage, and printing of price tags, labels, and barcodes.
Business Challenge
Software for managing price tags helps retail chains conduct sales and attracting new consumers by creating unique shelf labels. In-store merchandising solution is currently used by several companies in the retail industry. Initially, the customer’s system was written several years ago. Therefore there is a need for constant support of the existing web labeling design software. The customer was looking for a developer who would support his product, as well as qualitatively and promptly fix existing issues.
Solution
In general, the customer’s team consists of developers in the United States and outstaff software engineers from other countries. The developer successfully started work on the labeling software and promptly performed all tasks as a part of the team.
How does retail label printing software work?
Customer’s labeling design software is a set of separate applications that work in parallel and each performs its respective function. The solution helps to create not only retail pricing stickers but also retail signage materials. This contributes to in-store marketing efficiency and scales sales results. Retail shelf tags with the most up-to-date information always influence positively on consumers.
Altogether, customer’s labeling software is a web application that helps to accommodate operational as well as promotional infrastructure. The solution is aimed at enabling retail chains to easily and quickly issue price tags and advertising materials and assign them to products in the shortest possible time. This approach encourages customers to buy products or goods, even if they have not thought about it before.
The software has the option to import the products and print labels. Also, it is possible to use ready-made templates or create own ones. In other words, the designer app allows the creation of unique label templates and the customization of price tags. To identify products and goods better, labels can be filled with any type of information. For instance, text, logo, image, frames, barcodes, and other elements. Software for labels has a built-in database, where all the products are stored. It also contains customers’ uploaded or newly designed label templates.
Label printing software is compatible with any type of printer (laser, inkjet, or thermal data transfer). Furthermore, these printers can print retail shelf tags or signage staff on different materials. For example, paper, polyester, or even polyethylene. Shelf label software for design and print is multi-component and multifunctional. Retail chains can use it in various configurations to improve the shopping experience.
Business Impact
On the one hand, by hiring an external developer, the customer covered the need for the support of his current labels design and print solution. On the other hand, the onsite core team could focus on other priority tasks like the development of new functionality, etc. thanks to the delegation of support tasks. The successful allocation of resources enabled the customer to more efficiently implement the development of new parts of the application and maintain the existing product.